Social Products

We’re the hybrids. Part creative. Part media. All parts social-first strategic thinkers.
We build meaningful engagements and campaigns that transform our client’s business. Built along a journey-based booking window. Informed by data. Always aligned to client success metrics.

Our social media philosophy is simple – we help consumers connect with brands and each other to inspire and share travel experiences. We have extensive experience building highly successful programs across domestic and global audiences for some of the largest travel brands in the world, including Costa Rica Tourism, Tourspain, Travel Texas, Los Cabos Tourism, South Dakota Tourism, Colorado Tourism, The Beaches of Fort Myers & Sanibel, Oceania Cruise Lines, Karisma Hotels & Resorts and The Ritz-Carlton, South Beach.

We take a holistic approach because we understand that social media doesn’t exist in a vacuum. We leverage social media to: 

• Act as a social broadcast driver to extend the message
  
• Stay tuned in to relevant social media chatter taking place about your brand
  
• Increase brand affinity and sentiment
  
• Promote earned media successes generated from PR
  
• Engage targeted audiences throughout key marketing seasons
  
• Drive qualified engagements as part of the media sales funnel
  
• Generate bookings that result in increased revenue
  

MMGY Global’s social media team members are experts at scaling support around the five pillars that are essential to success in social media. 

• Social Listening & Competitive Audit
  
• Social Content Strategy & Creative Playbook
  
• Social Activation Roadmap
  
• Social Voice of Traveler
  
• Influencer Management
  
• Campaigns & Promotions
  
• Specialty Content Development
  
• Paid Social
  
• Strategic Consulting
  
• Social Media Bootcamps
  
• Translation Services
  
• Executive Reporting & Dashboards